Patient View have today launched a new EU director of health 'apps' - these are the things people download onto iPhones and other smartphone devices. As I understand it each of the health 'apps' was recommended by patient groups and patients across the European Union. They are categorised according to the service they provide. You … Continue reading Patient View launches EU health ‘apps’ directory
social media and medical research
Pfizer undaunted by social media hurdles in clinical trial recruitment
This was reported last week in the US press but I have not seen it covered here in the UK. Pfizer has reeled-in its social media strategy for recruiting patients to a US clinical trial of over-active bladder drug, Detrol. But it hopes to come back next year with a renewed 'virtual trial strategy.' In the meantime … Continue reading Pfizer undaunted by social media hurdles in clinical trial recruitment
Social media and medical research, a story from Oz
I am in international mood today. From the United States to Australia. Unfortunately not via Hawaii. This was sent to me this morning and it's basically a report of a paper appearing in the Journal of Internet Medical Research about the viability of using social media in medical research. Interesting snapshot discussion around the pitfalls - i.e. … Continue reading Social media and medical research, a story from Oz
Simon Denegri's Lay Review 