Thought I would gently ease myself back into things after almost a month's total social media detox at work by posting this news story from the National Institute for Health Research (NIHR) announcing the winners of #LetsGetDigital..... The votes have been counted, the judges have had their say and the winners of the 2017 NIHR Let’s Get … Continue reading Here’s hoping the announcement of the @OfficialNIHR #LetsGetDigital winners means others will catch the digital bug
The rise of YouTube is something to behold. In last week's Sunday Times - under the headline of 'From YouTube to our tube' - Youtube's CEO Susan Wojcicki talked at length about how she wants the company to become the world's most important broadcaster. And if life in my household is anything to go by then … Continue reading YouTube is becoming the test tube of science comms – here’s 27 examples worth viewing @OfficialNIHR
Interesting news from the US last night that a number of pharmaceutical companies - GSK and PurduePharma being the ones cited - are now looking into the use of Apple's new 'ResearchKit' app in clinical research. 'ResearchKit' was launched in March this year with many saying it would be a game-changer in medical research. My understanding is that … Continue reading More on mobile technology and health research…. #ResearchKit and @OfficialNIHR photo competition on theme of diversity and equality
A curious story caught my eye in the Sunday Telegraph. It told how High Street retailers are sending adverts and money-off coupons to the mobile phones of passers-by. Soon, they hope to be able to track people through their shops; when they pass the sock counter or the delicatessen they'll get more messages about the … Continue reading The best thing since sliced bread? Mobile phone technology and public health.
How long before GPs prescribe you and I a mobile phone 'app' for our condition instead of a pill, a test or some other treatment? Sounds farcical doesn't it? Perhaps it is already happening?. As a reviewer it amazes me the number of new ideas for helping patients that come before me in the guise of 'social media' which actually … Continue reading Wherefore app thou? Perspectives on digital and social media in health for 2014
Patient View have today launched a new EU director of health 'apps' - these are the things people download onto iPhones and other smartphone devices. As I understand it each of the health 'apps' was recommended by patient groups and patients across the European Union. They are categorised according to the service they provide. You … Continue reading Patient View launches EU health ‘apps’ directory
This was reported last week in the US press but I have not seen it covered here in the UK. Pfizer has reeled-in its social media strategy for recruiting patients to a US clinical trial of over-active bladder drug, Detrol. But it hopes to come back next year with a renewed 'virtual trial strategy.' In the meantime … Continue reading Pfizer undaunted by social media hurdles in clinical trial recruitment
Just occasionally the Department for Business Innovation and Skills, Science and Society website pages show a flicker of light like a far-off dieing star. This evening I returned from the TalkScience event at the British Library and noticed that an update from the 'Science for All' advisory group set up many moons ago, had been … Continue reading Whatever happened to Science and Society? Why UK science could do with a chief listening officer.
The summer break has clearly done the Secretary of State for Health, Andrew Lansley, a world of good. From beating a lone path as the libertarian Claudius in the face of a centralised health service, he has resurfaced this week as the man for all seasons to launch a competition for the best ideas for … Continue reading From I Claudius to iLansley…phone apps in the new NHS
I suspect this has been picked-up by someone else but an article in the US publication 'Information Week' from 11th July this year provides further data on the rise of social media (twitter, blogs, Facebook etc) as a tool by which patients are seeking and sharing health information. It actually looks at a report by … Continue reading Social media leaving doctors and researchers…virtually clinic bound
Some of you may have picked up on this interesting study published by Nature Biotechnology and reported by the Wall Street Journal (headline: 'ALS study shows calue of social media as a research tool'). In what the Wall Street Journal describes as an early example of the role that social media might play in clinical trials, … Continue reading Avoiding the X-factor in using social media for health research