Pharmadrama – it’s not what you do it’s the way that you do it @EFPIA @PMLiVEcom

This is a brief one. EFPIA - the European Federation for Pharmaceutical Industries and Associations - has this morning launched a manifesto for putting pharma at the heart of evonomic growth in the European Union (EU). http://www.efpia.eu/uploads/documents/EFPIA-health&growth_MANIFESTO_V11_pbp.pdf It's a comprehensive tome. With laudable recommendations and objectives on many things I would agree with it on … Continue reading Pharmadrama – it’s not what you do it’s the way that you do it @EFPIA @PMLiVEcom

An unleaked memo on sorry pharma and the silly season

Or should that be silly pharma...I don't know. Yes, our colleagues from pharma have stolen the march on everyone else and got the silly season off to a grand old start. I am referring, of course, to the leaked memo from the European and American pharma trade associations dutifully covered by Ian Semple at The … Continue reading An unleaked memo on sorry pharma and the silly season