We need to get personal about ‘antibiotic resistance’ if we want the public to help fight infection @wellcometrust

The Wellcome Trust have this morning put out the results of a very interesting study about public understanding of antibiotic resistance. The research by Good Business found that people struggle with what the term 'antibiotic resistance' means, and are more comfortable with alternative terms such as “drug-resistant infections” or “antibiotic-resistant germs."  Also that, because of the... Continue Reading →

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