Social media and medical research, a story from Oz

I am in international mood today.  From the United States to Australia.  Unfortunately not via Hawaii.

This was sent to me this morning and it’s basically a report of a paper appearing in the Journal of Internet Medical Research about the viability of using social media in medical research. Interesting snapshot discussion around the pitfalls – i.e. sample bias, suggestion of lower recruitment levels than traditional methods – and summary of projects underway by pharma in using social media.



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